Evan Hafer estimated net worth is $40 million as of 2024. Evan Hafer is the CEO and founder of Black Rifle Coffee Company (BRCC), a veteran-owned coffee company based in Salt Lake City, Utah. He is a former Green Beret who served in the U.S. Army for over 20 years.
He founded BRCC in 2014 after retiring from the military. He aims to provide a high-quality coffee brand that resonates with veterans and supporters of the Second Amendment. The company takes pride in hiring many veterans and promotes a pro-military, pro-veteran brand image and culture.
Evan Hafer Wikipedia & Biography
Here is the Evan Hafer biography overview:
| Attribute | Details |
|---|---|
| Full Name | Evan Hafer |
| Net Worth | $40 Million |
| Date of Birth | June 5, 1978 |
| Age | 46 years |
| Place of Birth | Bozeman, Montana, USA |
| Education | University of Idaho |
| Military Service | United States Army |
| Military Achievements | Green Beret, CIA Contractor |
| Evan Hafer Wife | Kate Hafer |
| Evan Hafer Children | Two daughters |
| Residence | Salt Lake City, Utah |
Evan Hafer Early Life & Education
Evan Hafer, born in 1977, hails from a rural town in northern Idaho, U.S. He grew up on an Idaho farm, where he developed an appreciation for coffee from an early age. Evan completed his high school education in his hometown.
Evan Hafer then pursued a Political Science and Government degree at the University of Idaho from 1995 to 2000. His early life and education significantly shaped his future as an entrepreneur and the founder of Black Rifle Coffee Company.
Evan Hafer Career
Hafer served in the U.S. Army as a Green Beret and did multiple tours in Iraq and Afghanistan. He left the military in 2011. Evan Hafer served in the U.S. Army for over 20 years, including time as a Green Beret and contractor for the Central Intelligence Agency (CIA).
In 2015, he started Black Rifle Coffee Company out of his garage in Seattle as an online coffee subscription service catering to military, law enforcement, and other blue-collar workers.
Hafer’s military background and the culture around firearms and tactical gear inspired the company’s name and branding. BRCC grew rapidly by marketing via social media and YouTube videos and sponsoring podcasts, events, and personalities famous with its target customer base.
In 2022, BRCC went public via a SPAC merger, valuing the company at over $1 billion. Beyond coffee, BRCC has expanded into products like apparel, supplements, and media through its streaming service and podcasts.
Hafer remains the CEO and public face of the conservative-leaning, pro-military, pro-Second Amendment lifestyle brand he created. Alongside co-owners Tom Davin (a Marine Corps infantry officer veteran) and Matt Best (a former CIA contractor), Hafer has steered the Black Rifle Coffee Company to prominence.
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Evan Hafer Personal Life & Family (Wife & Kids)
Evan Hafer is married to Kate Hafer. Kate stands by Evan’s side as he navigates the complexities of business and continues to make a difference in the lives of veterans and coffee enthusiasts.
The couple has two daughters whose names remain undisclosed. Their eldest daughter, already showing signs of independence, has begun mastering firearms—a testament to the family’s adventurous spirit.
Evan Hafer Social Media Accounts
| Social Media Platform | Profile Link |
|---|---|
| Evan Hafer on Twitter | |
| Evan Hafer on Instagram | |
| Evan Hafer on Facebook | |
| Black Rifle Coffee | Black Rifle Coffee Website |
| YouTube | Black Rifle Coffee YouTube Channel |
FAQs
Evan Hafer estimated net worth is $40 million as of 2024.
As of April 2024, Black Rifle Coffee (BRC) has a market cap of $0.95 Billion.
Evan Hafer is the CEO and founder of Black Rifle Coffee Company (BRCC).
Disguised as a pro-veteran business, BRCC started publicly criticizing a Starbucks advertisement announcing their plan to hire 10,000 migrants. BRCC declared that they would “protest” by hiring 10,000 veterans as if employing immigrants were somehow anti-American.
Evan Hafer served for over twenty years as a Green Beret in the U.S. Army and the Central Intelligence Agency.
Conclusion
In conclusion, Evan Hafer is projected to have a net worth of around $40 million in 2024. His profitable coffee company, Black Rifle Coffee Company, and other ventures are the primary sources of his fortune.
His ability to succeed financially results from his love of coffee, his entrepreneurial spirit, and his dedication to helping veterans. Despite his affluence, Hafer maintains a low profile and is well-known for his generosity, especially about charities that benefit veterans.
His financial trajectory teaches us important lessons about the value of social responsibility and the ability to combine passion with business.
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